I. MP merchants introduce qualification standards
Food and fresh food businesses shall provide
1. Copies of food circulation license / food operation license held by the merchant;
2. If the food manufacturer is required to provide a copy of the national industrial commodity production license;
3. If you want to operate alcohol products, you must provide a copy of the registration form of alcohol circulation record held by the merchant, or a copy of the alcohol retail license, alcohol wholesale license and alcohol production and marketing license. In some regions, food circulation license and alcohol circulation registration form are combined, and only food circulation license covering alcohol can be submitted.
4. If handling imported food, provide
1) the copy of customs declaration form of the customs of the people's Republic of China for imported goods in the past year (for imported red wine or other products with a shelf life of 4 years or more, it can be relaxed to nearly two years);
2) copies of the entry exit inspection and quarantine certificate or health certificate of commodities in the past year (imported red wine or other products with a shelf life of 4 years or more can be extended to nearly two years);
Note: the imported food merchant shall keep the declaration form and health certificate (entry exit inspection and quarantine certificate) of each batch of imported goods for verification.
II) nutrition and health food businesses shall provide
1. Traditional nutrition
1) copies of food hygiene license or food circulation license / food business license held by the merchant
2) if it is a manufacturer, it is required to provide a copy of the national industrial product production license, drug production license or GMP certificate (corresponding certificates shall be provided according to the scope of business products);
3) if the imported health food is operated, it must provide
① copy of customs declaration form for import goods of the customs of the people's Republic of China in the past year
② copies of the certificate of conformity or health certificate of entry and exit inspection and Quarantine of the same batch of goods as the customs declaration in the past year
2. Vitamins / minerals, dietary supplements
1) copies of the hygiene license or food circulation license of the health food business enterprise held by the merchant; if the business license of the enterprise includes health products, and the business scope of the food circulation license includes food, it can be passed.
2) if the manufacturer is required to provide a copy of the hygiene license of the health food manufacturer or the GMP certificate of the health food.
3) copy of approval certificate of health food (i.e. approval document of health food number) and its annex (product manual)
4) if the imported health food is operated, it must provide
① copy of customs declaration form for import goods of the customs of the people's Republic of China in the past year
② copies of the certificate of conformity or health certificate of entry and exit inspection and Quarantine of the same batch of goods as the customs declaration in the past year
③ approval certificate of imported health food (i.e. approval document of Jian No.).
5) for non "blue hat" (without health food approval number), the qualification shall be provided according to the requirements of ordinary food.
III) the qualification of food and nutritional health care products in the category of mother and infant is the same as that of food and nutritional health care products
II. Specification for self operated and MP commodity listing
Ordinary food (food, fresh food)
1. It is not allowed to publicize the health care function, or express or imply the health care function of some components through the publicity.
2. It shall not involve disease prevention and treatment functions, use medical terms or terms easily confused with drugs, directly or indirectly publicize the therapeutic effect, or express or imply the therapeutic effect of the food by publicizing the effect of certain ingredients.
3. It is not allowed to express or imply that breast milk can be replaced, and the image of breast-feeding women and infants shall not be used.
4. The name or image of medical institutions, doctors, experts and consumers shall not be used to directly or indirectly prove the specific efficacy of the product.
5. According to the tradition, the articles that are both food and medicine belong to ordinary food, so the advertisement examination should be carried out according to the standard of ordinary food advertisement. The goods that are both food and medicine now only include: clove, star anise, knife bean, fennel, artichoke, yam, hawthorn, purslane, wuzao snake, Wumei, papaya, hemp seed, substitute flower, Yuzhu, licorice, angelica, Baiguo, baibiandou, baibiandouhua, longan meat (longan), cassia seed, lily, nutmeg, cinnamon, emblica, bergamot, almond (sweet , bitter), seabuckthorn, oyster, Gorgon fruit, prickly ash, Chixiaodou, donkey hide gelatin, chicken internal gold, malt, kunbu, jujube (jujube, sour jujube, black jujube), Siraitia fruit, yuliren, honeysuckle, green fruit, Houttuynia, ginger (ginger, dried ginger), Fructus aurantii, Fructus Lycii, Fructus Gardeniae, arene, pangdahai, Poria cocos, citron, Elsholtzia, peach, mulberry, orange, Platycodon, Yili Zhiren, lotus leaf, radish seed, lotus seed, Gaoliangjiang, light bamboo leaf, light Douchi, chrysanthemum, chicory, yellow mustard seed, Huangjing, perilla, perilla seed, Pueraria, black sesame, black pepper, Huaimi, Huaihua, dandelion, honey, Torreya, Suanzaoren, fresh Baicao root, fresh reed root, Agkistrodon, orange peel, mint, coix seed, Xiebai, raspberry, Huoxiang.
II) nutrition and health food
1. Health food advertisements shall be published in accordance with the contents approved in the effective approval documents for health food advertisements.
2. The publicity of health function, product efficacy ingredients / iconic ingredients and content, suitable people, consumption, etc. in the health food advertisement shall be subject to the instruction approved by the food and drug administration under the State Council, and shall not be changed arbitrarily.
3. Health food advertisements shall guide consumers to use health food reasonably, and shall not have the following situations and contents:
(1) expression
